The Five Essentials of any New Business App

In the modern world, every business can benefit from developing its own app. Whether you’re making it easier for customers to make purchases, simpler for employees to track spending, or improving customer service communications, there are countless ways to improve your business with a good app.

For that app to be great, though, you’ll need to think about it carefully. In fact, there are five essential thoughts that can help you map out and ultimately develop a fantastic app for your business.


Whenever contemplating a new app, who is always the first question. Who is going to use the app? As a business, there are usually two possible answers. The app can be for customers, or it can be for internal use. Potentially, you could find a third answer to this question, and that’s fine too.

What matters is that you have a clear vision of who will use it. That is the first and fundamental essential component of app planning. Everything should be built on this bedrock of intended use.

While you’re asking who, you can also think about who will make the app. Are you making it yourself? Will there be an internal development team? Are you outsourcing development? It’s good to make this decision early.


Once you know who is using the app, you can get into the why’s of it all. While we’re throwing questions around, you can think about what and how too. Why are you making the app? What problem does it solve? How should it solve that problem?

You can go a little further too. What devices do you want to run the app? iOS app development and Android app development are different processes, to say nothing of web application development. What kinds of features might you like?

You don’t have to figure out everything at this one point, but this is where you really start to wade into strategy for developing Android apps (or any other apps).


As the app starts to take a better shape in your mind, you can consider resources. Android app development costs money, and apps cost more to maintain. They also eat up non-monetary resources, like time.

Your app doesn’t have to be expensive. There are plenty of valuable apps that are not overly complicated or expensive.

This all depends on the scope of the app and how you go about development, and that’s why this thought comes so early in the development process. Set a budget for the app. Then, you can strategize around your budget.


At this point, everything is moving to higher levels of thought. You have a notion of what the app is and how it will be helpful. You can expand on that and think about how it will fit in with your organization.

How does it work with other apps that you have already developed? How does it impact your business model? If this is for customers, how do they interact with it relative to your existing customer experience? If it’s for internal use, how does it impact your internal processes? 


When you’ve fleshed out ideas based on the first four essentials, you’re ready for the fifth. This is where you map out the app development process, and in some ways, it’s the easiest part. There is a lot of help available for this stage of app development, and you can follow an existing process pretty easily. Here’s a five-step template to think about:

  1. Planning. You’ve already started planning with the other essentials, but this is where you start turning it into concrete app ideas.
  2. Wireframing. This is where the app itself is outlined.
  3. Design. This is the professional design stage of your app.
  4. Code. The designed app is fully coded and developed.
  5. Deployment. The app is made available to users. 

The app development process is where the app itself is fully built and comes to life, and it’s where the most help is available. Essential Designs helps businesses develop apps, and we’ve been doing it for more than 10 years. Contact us today, and we’ll discuss how we can get you through Android and iOS apps development.


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